Kaiserbummel – an Imperial Stroll

Name: Kaiserbummel – an Imperial Stroll
Start: 2026-08-17CEST10:00:00
End: 2026-08-17CEST23:59:00
Location: Stadtzentrum Bad Ischl

17.08.2026 / 10:00

Bad Ischl, Stadtzentrum Bad Ischl

Vergnügungsveranstaltung, Fest, Sonstige Vergnügungsveranstaltung, Stadt-, Orts-, Vereinsfest

Free entry

Event information

In Bad Ischl, the guest is the EMPEROR! When Bad Ischl rolls out the red carpet for you on August 17, 2026, the town wants to convey one thing above all else: Everywhere else, the customer is king. But here, he is the emperor!

On this memorable day, the goal is to stay on the 2.5-kilometer-long red carpet, which winds past the city’s trendiest shops. As you parade through the idyllic alleys and streets of Bad Ischl, a supporting program will keep you entertained with all kinds of (artistic) performances. Street performers, jugglers, and musicians line the red carpet and showcase their talents.

2026 Program:

7:00 a.m.: Kurhausstraße; Imperial Flea Market until 3:00 p.m.
10:00 a.m.: Kurpark; giant slide and bouncy castle
10:00 a.m.: Trinkhalle: Coin-stamping mallet—get your souvenir coin—until at least 7:00 p.m.
10:00 a.m.: Sulzwerkstatt; food and drinks on Kaiser Franz-Josef-Straße
10:00 a.m.: AM FLUSS – Raum für…, Hasnerallee 2; pop-up – J.B. Filz Fragrance Culture since 1809 until 6:00 p.m.
10:00 a.m.: “Art Is the New Salt” – Salz.ART workshop at Etienne’s Art (Kreuzplatz 24) until 4:00 p.m.
11:00 a.m.: Traditional Costume Show / Pfarrgasse: Dirndl Fishing
11:00 a.m.: Esplanade; Ischler Musik Salon: Kurquartett
11:00 a.m.: Thalia, Pfarrgasse: Wine tasting with the Erwin Pucher winemaking family & a large selection of Habsburg books
11:30 a.m.: City Museum – Hotel Austria; photo opportunity with the imperial court
1:00 p.m.: Esplanade; Remax consultation & balloons for children
2:00 p.m.: Zweitwohnsitz; Beats & Bubbles featuring DJ Schini and Stanglfisch fresh off the grill
2:00 p.m.: City Center; Saxfrontal – Walking Act
2:00 p.m.: Violin combo on Kaiser Franz Josef Street
3:30 p.m.: City Center; Operetta Ensemble with the Lehár Festival Choir
3:30 p.m.: Special city tour “Sisi Myths Unveiled” – starting at the Trinkhalle
Starting at 4:30 p.m.: Greisslerei Lifestyle & Genuss / Wirerstraße; Dr. Richter Salon Orchestra – Rock ’n’ Roll band from Ried im Innkreis
5:00 p.m.: City center; hunting horn players
Starting at 6:00 p.m.: Götzstraße; live music at Café Iscola
Starting at 6:00 p.m.: Zum Knecht/Auböckplatz: Live music
Starting at 6:00 p.m.: Stehbeisl/Auböckplatz; live music by Trio Marleen
Starting at 6:00 p.m.: Esplanade; Fashion show by the Bad Ischl Originals; in case of bad weather, the event will take place in the Trinkhalle
Starting at 7:00 p.m.: Sissikuss; SISSI TANZT with DJ LUC
Starting at 8:30 p.m.: Schröpferplatz / k.u.k. Schirm & Gastgarten; Mad Mat Schuh

All day starting at 10:00 a.m.:

Nahmer Bakery/Auböckplatz; live Baumkuchen baking
Bangkok Thai Cuisine/ Kreuzplatz; Thai dishes
Kurapotheke/Kreuzplatz; booth featuring in-house recipes
Hrovat’s/ Kreuzplatz; coffee and croissants in a vintage bus & coffee painting for all ages
Gmeiner Hair Salon/Kreuzplatz; raffle
Baumann Watches & Jewelry/Kreuzplatz; Traditional Necklaces
Glüxkind/ Kreuzplatz; fashion for Glüxkinder and their moms
Boutique Noblesse/ Kreuzplatz; Enjoy a drink at our bar
Stadtkebab & Pizzeria/ Kreuzplatz; Kaiserburger
Hôtel SISSIKUSS/ Schulgasse; Fluffy Kaiserschmarrn
Lions Club Bad Ischl/ Wirerstrasse; Wheel of Fortune with great prizes—every spin wins
Das Möbelstudio Design & Feine Möbel/ Wirerstrasse; August 17—17% off select one-of-a-kind pieces
Eis Giovanni/ Schröpferplatz; Enjoy the original “Sissi-Kuss”
Optik Hahn/ Schröpferplatz; 20% off sunglasses
Dahoam/ Schröpferplatz; unique fashion, shoes, bags, and accessories
Nahmer Bakery/ Schröpferplatz; a wide selection of handmade delicacies
TUI Travel Agency/ Esplanade; Duck fishing with great prizes
Quell Schuh/ Esplanade; Fun shoe-throwing game
Hanf Kaiser/ Esplanade; tasting of hemp-based foods and beverages
Spießberger Tiled Stoves/ Esplanade; beautifully appointed showroom with many unique designs
Esplanaden Pharmacy/ Esplanade; Heart-shaped candy promotion and tastings
Schenner Wood Products/ Kurhausstraße; Have your name branded onto a snack board
Jackie’s Studio & Art Supplies/ Kurhausstraße; Large-scale painting on shooting targets & 10% off in-stock art supplies
Café Zauner Pastry Shop/ Pfarrgasse; fresh and fruity Kaiserbowle
Schuh Laimer/ Pfarrgasse; Wheel of Fortune with great prizes
Tom Tailor/ Pfarrgasse; Summer punch and a 20% “Kaiserbummel” discount
Rohn Jewelry/ Pfarrgasse; Contest
Goldmarie/ Pfarrgasse; Variety of honey products
Franz Tausch Original Ischl Gingerbread/ Pfarrgasse; Delicious gingerbread treats
Eder Nursery/ Auböckplatz; Rose Petal Sparkling Wine
Alte Kurdirektion/ Auböckplatz; Soroptimist flea market until 3:00 p.m., “Aprés-Kur Cocktail,” books, and drinks
Mayerhauser Woodcarving/ Kaiser-Franz-Josef-Straße; Watch a figure being carved
KAS/ Kaiser-Franz-Josef-Straße; Taste the best local delicacies
Rührwerk/Kaiser-Franz-Josef-Straße; the very best cream rolls and imperial Habsburg pastries
TIK TAK/Kaiser-Franz-Josef-Straße; raffle for an Imperial and Royal wooden clock
Trachten Hödlmoser/ Kaiser-Franz-Josef-Straße; Traditional folk costume tying workshop
Schuhmoments/ Kaiser-Franz-Josef-Straße; Wheel of Fortune
Cafe Ramsauer/Kaiser-Franz-Josef-Straße; Imperial grilled chicken
Das Hawelka Culinarium/ Kaiser-Franz-Josef-Straße; Around the World in a Panini
Beer and Wine Hut/Kaiser-Franz-Josef-Straße; Various Summer Drinks
Mohnzelten/Kaiser-Franz-Josef-Straße; very special poppy seed pastries
Boutiquehotel & Wirtshaus Hubertushof/ Götz Street; the Emperor’s favorite dish, vegetarian options, char from local waters, juicy roast pork, or a cordon bleu
Küchenkastl/ Götzstraße; knife engraving
Salzwelten Shop/ Götzstraße; salt tastings
C Lensing/ Auböckplatz; Get a free “Kaisereis” with your purchase